We recently asked for more submissions with dope low-budget videos, and despite Mick Jagger's theories, we're getting exactly what we wanted. Deal with it.
With a gently strong "Tucker and Dale Vs. Evil" influence, this backwoods horror flick shoot -- complete with token white college kid extras -- keeps it funny and fast-moving. The "fast-moving" is especially valuable for DIY rap cats on a budget. Good pacing makes wack footage into a classic feel. In the specific case of "This Aint Funny," though, most of the camerawork and cinematography is on point. I wish I knew who made this -- no credits I can find after a 6 pack of Stone IPA, at least, and I'm at least typing coherently. This definitely looks like a day-long shoot and the on-the-fly creativity is impressive here.
The song is also pretty dope. I salute Mike Boyd for sticking to his style, I'm not a fan but he's technically on point non-stop here. Classified comes smoother but neither really come off like a redneck except for the string of movie references.
The ending is a good message in 2014 -- kids need to know that peace is better than killing, and also, that it's fun and educational for everyone involved to terrorize people who you don't know, threaten them with weapons and tie them up, as long as mostly nobody gets hurt. Too much. Still, it's hard to pretend the ending here didn't call for GALLONS AND GALLONS OF BLOOD, as well as genuine, Deliverance-level male assault. They could still ride four wheelers into the sunset at the end, you know?
Clearly, the real lesson here is twofold.
First, it is a good thing for the resumes and psyches of everyone involved with this video that I did not direct it.
Second, it only takes a day off, a couple costumes, and 5-10 friends -- plus several sleepless days of constant editing -- to make a music video worth watching. Word to Timmy Schmurda.
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